SEPT 2019 | EDITORS NOTE

 

As we celebrate 15 years in the fashion industry, we look back at the glorious journey and pay homage to it with the first-ever print edition of The Peacock Magazine. The issue encompasses our memorable expedition over the years through carefully selected moments that defined us. Our cover star for the month is the ever radiant Aishwarya Rai Bachchan and a force to be reckoned with. As we navigate through the issue, it unravels fashion stories shot in various beautiful landscapes. New York has always played a salient part in developing the identity of our brand. The magnanimous city identifies with our love for all things opulent and it was only fair to commemorate the issue by shooting our cover story in the Big Apple. Next, we traversed through the majestic city of Jodhpur and encapsulated its grandeur with our couture. Looking outside the conventional bubble, we also tapped into a familiar foray of dramatic, edgy, bold and exaggerated fashion through a series of unconventional editorials. The big edition also celebrates successful women from different walks of life. From Vogue India’s fashion director, Anaita Shroff Adajania to philanthropist Pinky Reddy, we put commendable women on the forefront who are single-handedly changing the game. Rounding up the issue, we shift the focus on talents who work relentlessly in creating magic through fashion, the photographers and stylists who bring our vision to life.

 

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